He loves being called Peter.

Definitely call him that. Brian is the Managing Principal and one of Woodblock’s founders. In addition to working towards being internationally known as the ‘Hot Rod King,’ he leads the firm's operations with two decades of design experience in retail, commercial, multifamily, and hospitality. Brian is licensed in Arizona, Oregon and forever in your heart.

Do you know how to clean horse hooves?

Our boy Brian does. Is it a service we offer? Not currently. So why is he so well versed in this uniquely particular skill without having lived on a farm or being one of those gen z horse boys? It remains one of the universes greatest mysteries. In addition to hooving, Brian is a licensed architect with 20 years of design experience in his satchel. His speciality in recent years has been helping new and growing breweries across the West Coast come to life and expand. He believes building strong relationships is the foundation for executing a great projects… and you know what every great relationship usually starts with?

That’s right, a beer. You’re so smart look at you go superstar!

Does the Hot Rod King actually know anything about cars?

Yep. Turns out, even more than we want to know. But that’s why we ship Brian off to the Gambler 5000 every year so that he can go chase the cheddar. ‘Cheddar’ in this case being the ‘need for speed.’ Try to keep up please, this is a sophisticated webpage.

What’s his stance on ketchup on eggs?

Hot sauce only and it’s not up for debate.

When will he release the plush cat Woodblock merch?

We cross our fingers every day that today will be the day Brian opens the shipment and plush cats with the aura and spirit of Woodblock rain down on us. But in the meantime he’s also responsible for leading Business Development for the group. If you’re looking to learn more about the team or a bud to chat with, Hot Rod’s your guy.